Transformation Inspiration

See All 25 Looks

Everything you need to Transform Your Look

Colour

A True breakthrough in home hair colour from the John Frieda® Hair Care Experts. Discover

Colour

Care

the John Frieda® Hair Care experts are constantly inventing products to transform your hair.

Explore

Style

Our Experts Show you Step-by-Step how to Transform Your Style

See How

Expertise

Our Renowned Celebrity Stylists Continually Fuel the Innocation of Our Products

Meet Them

Heritage

John Frieda's prescriptive approach to hair care has been nothing short of revolutionary.

Learn More

Salons:

Salons around the globe are evolving the art of style, product and technique.

Discover
  • Colour
  • Care
  • Style
  • Expertise
  • Heritage
  • Salons
Sheer Blonde

EXPECT TO REACH YOUR FULL BLONDE POTENTIAL

CLICK TO FIND THE PERFECT RANGE FOR YOU
Frizz Ease Serums

Just a few drops for flawless, frizz-free style

Choose Your Serum
Let Your Hair Transformation Begin
See All 25 Looks